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PRODUCT LINE
Deliverable
Complete strategy deck + detail including competitive benchmarking,
product line architecture (category, mix, price)
and best practices for merchandising
your line over time.
Process
DISCOVERY
You complete a survey about your business + we will review
the results to determine our baseline
AUDIT
I create a framework for direction + we agree
on a path forward
HYPOTHESIS
I complete the framework build-out and detail
with specifics around intent
FEEDBACK
We review the work + you give feedback for me
to revise the hypothesis
COMPLETION
Presentation of final deck in digital + printed form
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